{"title":"Pyjamas","description":"\u003cdiv data-mce-fragment=\"1\" style=\"text-align: center;\"\u003eEmbrace a luxurious feel with our new men's pyjamas collection. 100% Egyptian cotton that offers quality, comfort, and style you can trust.  \u003cspan lang=\"en-GB\" data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" style=\"text-align: center;\"\u003eChoose from our  shirt-style pyjamas with its impeccable woven detail in the cool cotton fabric and the precision contrast piping to the collar and pockets.\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" style=\"text-align: center;\"\u003eEvery one of our distinguished pyjamas comes with the assurance of quality you would expect from a British-designed brand. \u003c\/div\u003e","products":[{"product_id":"ladies-pyjamas-silver-piping-verona","title":"Ladies Pyjamas Brushed Cotton Blue - Capri","description":"\u003cp\u003eA recent addition to our remarkable collection of luxury, designer pyjamas.\u003c\/p\u003e\n\u003cp\u003eOur stylish pyjama suit, Capri , comes in a pastel blue, with a woven detail in the high-quality brushed cotton. Ensuring a soft and warm, yet breathable pyjama suit for you!\u003c\/p\u003e\n\u003cp\u003eA sophisticated yet practical shirt-style pyjama suit. This stylish pyjama set, won’t let you down. Whether you take it on vacation, stow in your overnighter or wear on those cosy Sunday mornings. Leaving you dapper from dawn till dusk.\u003c\/p\u003e\n\u003cp\u003eAll our Pyjamas are made in Italy.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\" style=\"display: block; margin-left: auto; margin-right: auto;\" data-mce-fragment=\"1\" data-mce-selected=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Bown of London","offers":[{"title":"S","offer_id":41064820539575,"sku":"CAPRI-S","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":41064820572343,"sku":"CAPRI-M","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":41064820605111,"sku":"CAPRI-L","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":41064820637879,"sku":"CAPRI-XL","price":239.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/products\/resized-image-Promo_5.jpg?v=1643123024"},{"product_id":"ladies-pyjamas-gold-piping-firenze","title":"Ladies Pyjamas Brushed Cotton Red - Russo","description":"\u003cp\u003eA recent addition to our remarkable collection of luxury, designer pyjamas.\u003c\/p\u003e\n\u003cp\u003eOur stylish pyjama suit, Russo, comes in a pastel red, with a woven detail in the high-quality brushed cotton. Ensuring a soft and warm, yet breathable pyjama suit for you!\u003c\/p\u003e\n\u003cp\u003eA sophisticated yet practical shirt-style pyjama suit. This stylish pyjama set, won’t let you down. Whether you take it on vacation, stow in your overnighter or wear on those cosy Sunday mornings. Leaving you dapper from dawn till dusk.\u003c\/p\u003e\n\u003cp\u003eAll our Pyjamas are Made in Italy.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\" style=\"display: block; margin-left: auto; margin-right: auto;\" data-mce-fragment=\"1\" data-mce-selected=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Bown of London","offers":[{"title":"S","offer_id":41064820670647,"sku":"RUSSORED-S","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":41064820703415,"sku":"RUSSORED-M","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":41064820736183,"sku":"RUSSORED-L","price":239.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":41064820768951,"sku":"RUSSORED-XL","price":239.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/products\/roscoreckless-1926.jpg?v=1662472572"},{"product_id":"mens-pyjamas-gold-piping-bergamo","title":"Men's Pyjamas Brushed Cotton Red - Napoli","description":"\u003cp\u003e A recent addition to our remarkable collection of luxury, designer pyjamas.\u003c\/p\u003e\n\u003cp\u003eOur stylish pyjama suit, Napoli, comes in a pastel red, with a woven detail in the high-quality brushed cotton (made in Italy). Ensuring a soft and warm, yet breathable pyjama suit for you!\u003c\/p\u003e\n\u003cp\u003eA sophisticated yet practical shirt-style pyjama suit. This stylish pyjama set, won’t let you down. Whether you take it on vacation, stow in your overnighter or wear on those cosy Sunday mornings. Leaving you dapper from dawn till dusk.\u003c\/p\u003e\n\u003cp\u003eAll our Pyjamas are Made in Italy.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\"\u003e\u003c\/p\u003e","brand":"Bown of London","offers":[{"title":"M","offer_id":41064820801719,"sku":"NAPOLI-M","price":149.95,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":41064820834487,"sku":"NAPOLI-L","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":41064820867255,"sku":"NAPOLI-XL","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":41064820900023,"sku":"NAPOLI-2XL","price":149.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/products\/resized-image-Promo_2.jpg?v=1643123040"},{"product_id":"mens-pyjamas-silver-piping-milano","title":"Men's Pyjamas Brushed Cotton Blue - Azur","description":"\u003cp\u003e A recent addition to our remarkable collection of luxury, designer pyjamas.\u003c\/p\u003e\n\u003cp\u003eOur stylish pyjama suit, Azur, comes in a pastel blue, with a woven detail in the high-quality brushed cotton. Ensuring a soft and warm, yet breathable pyjama suit for you!\u003c\/p\u003e\n\u003cp\u003eA sophisticated yet practical shirt-style pyjama suit. This stylish pyjama set, won’t let you down. Whether you take it on vacation, stow in your overnighter or wear on those cosy Sunday mornings. Leaving you dapper from dawn till dusk.\u003c\/p\u003e\n\u003cp\u003eAll our Pyjamas are made in Italy.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0320\/8599\/9753\/files\/Mens_pyjamas_size_chart_480x480.png?v=1626173810\"\u003e\u003c\/p\u003e","brand":"Bown of London","offers":[{"title":"M","offer_id":41064820932791,"sku":"AZUR-M","price":149.95,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":41064820965559,"sku":"AZUR-L","price":149.95,"currency_code":"EUR","in_stock":false},{"title":"XL","offer_id":41064820998327,"sku":"AZUR-XL","price":149.95,"currency_code":"EUR","in_stock":false},{"title":"2XL","offer_id":41064821031095,"sku":"AZUR-2XL","price":149.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/products\/roscoreckless-1592.jpg?v=1662472643"},{"product_id":"mens-breathable-bamboo-pyjamas-hades","title":"Men's Breathable Bamboo Pyjamas - Hades","description":"\u003cp\u003eThe Hades Men's Satin Pyjamas in light blue, an elegant addition to our exclusive designer collection. Crafted from luxurious satin, this luxurious set offers a silky-smooth touch that feels gentle against your skin. The light blue hue and the tailored fit provide both comfort and style.\u003c\/p\u003e\n\u003cp\u003eThe Hades pyjama set is thoughtfully designed with refined details like contrast piping, delicate buttons, a convenient breast pocket and two trouser pockets. Whether you're indulging in a relaxing evening or enjoying a leisurely morning, this versatile and stylish pyjama set will upgrade your loungewear to a new level of sophistication and comfort.\u003c\/p\u003e\n\u003cp\u003e100% Woven Bamboo, 120GSM Weight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[washing]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e30 degree wash\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eDo not tumble, do not iron\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e[\/washing]\u003c\/p\u003e","brand":"Bown of London Europe","offers":[{"title":"M","offer_id":54447048393089,"sku":"HADES-M","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54447048425857,"sku":"HADES-L","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54447048458625,"sku":"HADES-XL","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":54447048491393,"sku":"HADES-2XL","price":219.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/files\/Untitled_design_20.png?v=1751375202"},{"product_id":"mens-breathable-bamboo-pyjamas-poseidon","title":"Men's Breathable Bamboo Pyjamas - Poseidon","description":"\u003cp\u003eThe Poseidon Men's Satin Pyjamas in navy, an elegant addition to our exclusive designer collection. Crafted from luxurious satin, this luxurious set offers a silky-smooth touch that feels gentle against your skin. The deep navy hue and tailored fit provide both comfort and style.\u003c\/p\u003e\n\u003cp\u003eThe Poseidon pyjama set is thoughtfully designed with refined details like contrast piping, delicate buttons, a convenient breast pocket \u003cmeta charset=\"utf-8\"\u003eand two trouser pockets. Whether you're indulging in a relaxing evening or enjoying a leisurely morning, this versatile and stylish pyjama set will upgrade your loungewear to a new level of sophistication and comfort.\u003c\/p\u003e\n\u003cp\u003e100% Woven Bamboo, 120GSM Weight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[washing]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e30degree wash\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eDo not tumble, do not iron\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e[\/washing]\u003c\/p\u003e","brand":"Bown of London Europe","offers":[{"title":"M","offer_id":54447048982913,"sku":"POSEIDEN-M","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54447049015681,"sku":"POSEIDEN-L","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54447049048449,"sku":"POSEIDEN-XL","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":54447049081217,"sku":"POSEIDEN-2XL","price":219.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/files\/Untitled_design_18.png?v=1751375425"},{"product_id":"mens-breathable-bamboo-pyjamas-apollo","title":"Men's Breathable Bamboo Pyjamas - Apollo","description":"\u003cp\u003eThe Apollo Men's Satin Pyjamas in rich burgundy, an elegant addition to our exclusive designer collection. Crafted from luxurious satin, this luxurious set offers a silky-smooth touch that feels gentle against your skin. The a deep burgundy hue and tailored fit provide both comfort and style.\u003c\/p\u003e\n\u003cp\u003eThe Apollo pyjama set is thoughtfully designed with refined details like contrast piping, delicate buttons, a convenient breast pocket \u003cmeta charset=\"utf-8\"\u003eand two trouser pockets. Whether you're indulging in a relaxing evening or enjoying a leisurely morning, this versatile and stylish pyjama set will upgrade your loungewear to a new level of sophistication and comfort.\u003c\/p\u003e\n\u003cp\u003e100% Woven Bamboo, 120GSM Weight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[washing]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e30degree wash\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eDo not tumble, do not iron\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e[\/washing]\u003c\/p\u003e","brand":"Bown of London Europe","offers":[{"title":"M","offer_id":54447053930881,"sku":"APOLLO-M","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54447053963649,"sku":"APOLLO-L","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54447053996417,"sku":"APOLLO-XL","price":219.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":54447054029185,"sku":"APOLLO-2XL","price":219.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/files\/Untitled_design_19.png?v=1751375610"},{"product_id":"womens-breathable-bamboo-pyjamas-demeter","title":"Women's Breathable Bamboo Pyjamas - Demeter","description":"\u003cp\u003eThe Demeter Ladies Satin Pyjamas in Sage, a luxurious piece from our exclusive collection. Made from high-quality materials, this set offers a silky-smooth feel against your skin. The soothing sage hue brings a touch of elegance, making these pyjamas perfect for unwinding in style.\u003c\/p\u003e\n\u003cp\u003eThe Demeter pyjama set is thoughtfully designed with refined details like contrast piping, delicate buttons, and a handy breast pocket, blending luxury with practicality. Whether you're enjoying a quiet evening at home or a leisurely morning, this sophisticated and comfortable set will elevate your loungewear experience.\u003c\/p\u003e\n\u003cp\u003e100% Woven Bamboo, 120GSM Weight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[washing]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e30degree wash\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eDo not tumble, do not iron\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e[\/washing]\u003c\/p\u003e","brand":"Bown of London Europe","offers":[{"title":"S","offer_id":54447055995265,"sku":"DEMETER-S","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":54447055339905,"sku":"DEMETER-M","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54447055372673,"sku":"DEMETER-L","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54447055405441,"sku":"DEMETER-XL","price":179.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/files\/1_40d07a8c-45a7-4b51-a03c-741c34027301.png?v=1751375779"},{"product_id":"womens-breathable-bamboo-pyjamas-artemis","title":"Women's Breathable Bamboo Pyjamas - Artemis","description":"\u003cp\u003eThe Artemis Ladies Satin Pyjamas in Camel, a chic addition to our luxury loungewear collection. 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Perfect for unwinding after a long day or starting your morning in style, this versatile set will enhance your loungewear with a sense of refined elegance and comfort.\u003c\/p\u003e\n\u003cp\u003e100% Woven Bamboo, 120GSM Weight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[washing]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e30degree wash\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eDo not tumble, do not iron\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e[\/washing]\u003c\/p\u003e","brand":"Bown of London Europe","offers":[{"title":"S","offer_id":54447061696897,"sku":"ARTEMIS-S","price":209.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":54447061729665,"sku":"ARTEMIS-M","price":209.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54447061762433,"sku":"ARTEMIS-L","price":209.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54447061795201,"sku":"ARTEMIS-XL","price":209.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0582\/3116\/1015\/files\/1_0bc15995-ac11-4ddf-a872-6b43fcb3ac71.png?v=1751376028"},{"product_id":"womens-breathable-bamboo-pyjamas-hera","title":"Women's Breathable Bamboo Pyjamas - Hera","description":"\u003cp\u003eThe Hera Ladies Satin Pyjamas in Black, an elegant addition to our exclusive designer collection. 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